Updating The Association’s Brand…

   

 

 

Visual branding is essential in today's market, and professional associations are no exception. In keeping with our goal of enhancing awareness of the social work profession, NASW began undergoing an Association-wide "facelift," to update and refresh its professional image.

Through a redesign of many publications, including the NASW News—and the development of a new look for our national and chapter Web sites—NASW is presenting a fresh, up-to-date, and consistent image to our members, our supporters, the business community, and the public.